Passion, Purpose and Authenticity Are The Keys To Inspirational Leadership

Passion, Purpose and Authenticity are the Keys to Inspirational Leadership

Most of us have experienced what it’s like to work for a manager or leader who is driven by a strong sense of personal passion, purpose and authenticity at work.

It’s inspiring, motivating and encourages employees and peers alike.

In fact, in a recent study of men and women across the UK, a whopping 84% of people agreed that inspiring leadership has its roots grounded in a passion for the organisation, alongside a personal sense of purpose.

The new research commissioned by Omnicom is challenging traditional ideas of leadership, revealing that over half (54%) view the traditional idea of a separation between work and home in leadership roles as outdated.

In fact, an enormous 90% believe that a new form of leadership is the key to gender equality in the workplace.

The new trend replacing such traditional leadership roles is ‘Lateral leadership’, which could pave the way for a new generation of women leaders.

Emma Sergeant, Chair of Omniwomen UK and President Europe DAS Group of Companies at Omnicom said:

“The notion of living an authentic life that is true to your interests and values is not new. But what is new is that this is now filtering through to the workplace.

Traditional concepts of leadership have always been defined around leading in a linear fashion, and keeping the different elements of life separate and disconnected.

Throughout the Omnicom network we are making great strides to help women achieve their full potential at work.

To do this, it’s essential to foster an environment where women feel they don’t need to conform to “traditional” leadership stereotypes to be successful, but instead can be their true selves, which in turn will create a more inclusive generation of leaders and positive role models.”

This new integrated idea of leadership, incorporating career drive with personal passion, could be a great fit for women with high career aspirations.

In fact 80% of people feel that today’s workplace is more conducive to women being successful than it was a decade ago.

The results of the research also explored the impact of incorporating a sense of purpose and personal passion into leadership roles.

A sizeable amount (86%) acknowledged that taking time out for your personal passion allows you to perform at your best in the workplace.

77% believe that successful leaders are those who take delight in a part of their role that connects to their sense of purpose, be it caring for the environment or mentoring members of staff.

What’s for sure is that leaders and senior managers who focus on developing a deeper level of self-awareness have a far greater chance of finding their passion and living their purpose.

In fact, thought leader and CEO of Vaynermedia, Gary Vaynerchuk, cites self-awareness as the singular most important thing that a 21st century leader can cultivate.

Interestingly, according this research 78% of people surveyed already feel that they can be their authentic self in their workplace, showing the magnitude of recent cultural shift among employers.

This is yet another reminder that it’s the organisations who focus on creating the right conditions for each of their employees to thrive, that are destined to shape the future economic landscape.

So, how far do “passion and purpose” play a role in your own sense of success?

If you’re a manager or business leader, do you know how to create the right environment for your staff to also be able to work with passion and purpose?

Share your comments below – we’d love to hear your experiences!

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